Microsoft Outlook leads email management solutions since email has become the backbone of corporate communication. Outlook offers some of the toughest spam filters in the business in addition to its strong characteristics and connection with other Microsoft products. Because of this increased protection, warming up new Outlook email accounts becomes more difficult than on other […]

DNS settings like A-records and rDNS are absolutely vital for how your emails are sent, received, and interpreted by other mail servers—far from just technical language. Why is this rather crucial? Correct DNS configuration is essentially what separates your emails from being lost in the spam folder from getting in the inbox. It’s about keeping

Email marketers of today deal with numerous important issues: The average professional gets 121 emails daily, hence any one message will not be very noticeable. Advanced techniques and user preferences can send even valid emails to the spam folder. Laws like GDPR and CCPA have elevated the standards for data management and permission in email

Not only is strong email authentication a great practice; it’s also a need to protect your reputation and guarantee your communications find their intended recipients. Mailjet, a well-known email provider with strong facilities for transactional emails and email marketing. Mailjet supports necessary email authentication systems to improve security and deliverability in addition to offering a

A set of methods meant to confirm the validity of an email’s sender and guard receivers against phishing, spoofing, and other malevolent behavior called email authentication. Email authentication is dominated three-key protocols: DMARC (Domain-based Message Authentication, Reporting, and Conformance), DKIM (DomainKeys Identified Mail), and SPF (Sender Policy Framework). SPF lets domain owners indicate which mail

Regarding corporate communication, email is still a vital instrument. But have you ever given any thought to what guarantees your emails find their intended recipients? MX records are the key to the solution from a fundamental DNS configuration of your domain. MX (Mail Exchanger) records are DNS entries indicating email routeing for a domain. They

Email deliverability poses significant challenges, with marketers constantly battling against spam filters and striving to reach the inbox. These hurdles can significantly hinder the effectiveness of email marketing campaigns. This article introduces seed lists as a potent solution. Seed lists can dramatically enhance deliverability by providing critical insights and feedback on how emails are being

Email authentication is not only a need in the digital terrain of today—it’s a must. Since email marketing is becoming more and more important for companies, making sure your messages find their target recipients is absolutely vital. This is where DMARC, DKIM, and SPF find application. These systems cooperate to confirm the validity of your

Imagine sending an important email, only for it to land in spam. Sounds familiar? This is where email warmup services come to the rescue. For a long time, Apollo Email Warmup was the leader in this field. Marketers and businesses relied on it to improve their email deliverability. But recently, Apollo unexpectedly shut down its

Email is still the pillar of marketing plans in the digital era since it provides direct channel of contact between companies and their consumers. But given the emergence of cybersecurity concerns, maintaining the integrity and security of these messages now takes first importance. This is where email authentication comes in handy and is rather important