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Content:

    If you’re looking for a dependable and reliable email deliverability audit, then you’ve come to the right place! Warmy’s Email Deliverability audit is here to make sure that your messages get to their destination safe and sound.

    With our easy-to-use tool, simple setup process, and free trial period, it has never been easier or more affordable to ensure your emails are reaching their intended recipients – no matter what industry you’re in! 

    Read on to learn how Warmy can help take the stress out of email marketing.

    What is email deliverability?

    Email deliverability is the ability to successfully send out emails from one client to another. It entails ensuring that a sender’s emails are successfully delivered to their intended recipient, and that it does not get flagged as spam or blocked by the email provider. 

    Factors like sender reputation, content quality, authentication protocols, and proper address formatting all have an effect on email deliverability.

    Sender reputation is probably the most important factor in determining if emails will be delivered or not. This is decided based on how often the sender’s domain has sent out valid emails in the past, and whether they triggered anti-spam regulations repeatedly. 

    Since ISPs want to protect their users from unwanted emails and spam, they mainly look at how trusted a sender’s domain is when evaluating deliverability success.

    Content quality also plays a key role in delivering successful emails. 

    Authentication protocols are necessary in order to prove legitimacy of senders, and these include SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail), and DMARC (Domain-based Message Authentication Reporting & Conformance). 

    Read more – Why Do You Need to Configure SPF, DKIM, DMARC and How To Set Them

    These protocols act as digital signatures and give assurances that an email was sent from an authentic source. Having valid authentication marks makes it easier for ISPs to accept emails without having to flag it as suspicious first.

    Do you know what happens to email when you click send?

    There are many places where it can go, the ideal option is the Inbox, but practice shows that emails very often end up in spam or, in the case of Gmail, in the “Promotions” tab, in the worst case, they simply are not delivered.

    If you do not regularly conduct email deliverability audit, all your email marketing efforts will be wasted.

    Briefly, recall why email deliverability is important.

    1. Take a leading position among competitors.

    2. Email has the highest ROI of all other digital marketing channels.

    3. Good deliverability avoids unnecessary spending on your email campaign.

    4. And most importantly, an increase in profits. If your letters reach the recipient, you are much more likely to bring him through the sales funnel to a purchase.

    As you can see, deliverability is a key success factor for your email campaign that is important and worthy of attention.

    To understand how you are doing with email deliverability, you need to use various tools to test email deliverability. There are a lot of them, free and paid.

    In this article, we suggest that you check your email using Warmy Email Deliverability Audit.

    You may be interested – How to increase email deliverability

    The email deliverability audit

    Warmy’s inbox checker helps you to check the email deliverability results.

    What should you do:

    Step 1

    Register on the Warmy  Warmy provides a free 7-day trial, with no credit cards required. Registration takes 1 minute.

    Step 2

    Connect to Warmy your mailbox which you want to check.

    Step 3

    Go to the tab – Email Deliverability Checker and press the New Test button. You can choose a default template or you can also add your personal template which you usually send to your marketing campaigns and check where it will land.

    Step 4

    How the email deliverability test works: With a click of a button, we send on your behalf a personalized message to 30 different mailboxes that are not part of the warm-up network.

    We send to:

    🔹 5 free Gmail

    🔹 5 Google workspace

    🔹 5 Outlook

    🔹 5 Zoho

    🔹 5 Yahoo

    🔹 5 Aol

    We will show you where the messages landed in 3 different statuses:

    ✅ Inbox – your message landed in the inbox and everything is ok

    ❌ Spam – the message landed in the spam

    ❓ Missed – there was a problem with sending the email or detecting the results

    After this analysis, you can determine your email warm-up strategy to improve your email deliverability.

    If you see that your emails mostly end up in spam, you need to warm up your email, this will improve the reputation of the domain, fix all errors and take your email deliverability to a new level.

    No need to guess where your emails are going, follow the link and register for the free version and do an email deliverability audit – Get your free trial

    Conclusion

    As you can see, everything is very simple, for a more visual demonstration, we suggest you watch the video Warmy.io – Email Deliverability Checker 2021

    Picture of Daniel Shnaider

    Article by

    Daniel Shnaider

    Picture of Daniel Shnaider

    Article by

    Daniel Shnaider

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