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SPF, DKIM, and DMARC: Boosting Email Security and Deliverability

SPF, DKIM, and DMARC

Email has become an indispensable mode of communication for both personal and business purposes. However, the widespread use of email has also made it a prime target for cyber threats, such as phishing, spoofing, and unauthorized access. To counter these challenges and ensure the authenticity of email communication, three essential email authentication protocols come into […]

What makes Warmy.io different?

warmy

Are you struggling to get your emails delivered? Email deliverability is one of the biggest challenges for online businesses. The more emails land in subscriber’s inboxes, the more likely they are to engage, click-through and convert into customers.  That’s why email warm up services like Warmy.io exist – to help online senders build a good […]

Sales Funnel for SaaS Products: A Step-by-Step Guide

SaaS sales funnel

As a SaaS company, having an effective sales funnel is essential to drive conversions and increase revenue. A sales funnel is a strategic approach that guides potential customers through a series of steps, from awareness to purchase, with the goal of converting them into paying customers. In this article, we will dive into the world […]

Where is Cold Email Marketing Applicable?

cold-mailing

Cold email marketing, also known as cold mailing or cold outreach, is a popular strategy used by businesses to connect with potential customers or clients.  While it may sound impersonal, when done right, cold email outreach can yield significant results, especially in the B2B (business-to-business) space.  In this blog post, we will explore where cold […]

What are the benefits of lead generation?

lead-generation

Lead generation is a great way to help your business grow and reach new potential customers.  It can be a powerful tool for identifying individuals who may have an interest in what you have to offer – whether it’s products, services, or information.  But do you know exactly what benefits lead generation provides?  In this […]

IP Warming: Unlocking the Secrets to Email Inbox Placement

ip warming up

One of the key aspects of effective email marketing is ensuring that the emails are delivered to the right place, i.e. the inbox of the intended recipients. This becomes even more important in light of the increasing competition for attention in an already cluttered inbox. When emails are not delivered to the inbox, they may […]

Best Practices for Email Subject Lines and 70 Examples 

Email Subject Lines

For businesses, optimizing email subject lines is one of the most important aspects of running a successful conversation.  However, it’s no easy feat – after all, you only have 50 characters to make your message stand out among dozens of competitors in the recipient’s inbox.  That’s why it’s essential to craft clever and engaging subject […]

Domain warming up. Methods.

domain-warm-up

In the world of email marketing and online communication, the reputation of your domain plays a crucial role in determining the success of your campaigns. It directly affects email deliverability and the trust you build with internet service providers (ISPs). However, when it comes to new or dormant domains, establishing a positive reputation can be […]

How to bypass spam filters?

spam-filters

Email marketing is an essential tool for businesses to communicate with their customers and promote their products or services. However, in order to reach the recipients’ inboxes, emails need to bypass spam filters. Spam filters are designed to protect users from unsolicited and potentially harmful emails. In this article, we will explore the topic of […]

Cold Email Follow up Templates

A stylized email envelope covered in icicles and frost, with a prominent @ symbol in the center, surrounded by icy particles. The background is a cool blue, evoking a wintry atmosphere.

At times, even the best cold mailing campaigns don’t get responses right away. But just because you didn’t hear a response doesn’t mean that your recipient isn’t interested in what you have to offer – they might just be busy or forgotten to respond.  That’s why having a great follow-up template can make all the […]