Email marketers of today deal with numerous important issues: The average professional gets 121 emails daily, hence any one message will not be very noticeable. Advanced techniques and user preferences can send even valid emails to the spam folder. Laws like GDPR and CCPA have elevated the standards for data management and permission in email […]

Not only is strong email authentication a great practice; it’s also a need to protect your reputation and guarantee your communications find their intended recipients. Mailjet, a well-known email provider with strong facilities for transactional emails and email marketing. Mailjet supports necessary email authentication systems to improve security and deliverability in addition to offering a

A set of methods meant to confirm the validity of an email’s sender and guard receivers against phishing, spoofing, and other malevolent behavior called email authentication. Email authentication is dominated three-key protocols: DMARC (Domain-based Message Authentication, Reporting, and Conformance), DKIM (DomainKeys Identified Mail), and SPF (Sender Policy Framework). SPF lets domain owners indicate which mail

Regarding corporate communication, email is still a vital instrument. But have you ever given any thought to what guarantees your emails find their intended recipients? MX records are the key to the solution from a fundamental DNS configuration of your domain. MX (Mail Exchanger) records are DNS entries indicating email routeing for a domain. They

Avoiding spam filters and striving to reach the inbox is a constant battle for email marketers, making email deliverability challenging. This difficulty may hinder the effectiveness of email marketing campaigns, and develop issues in your email reputation if not addressed properly.  Warmy.io developed an advanced email seed list with the improvement of marketing outreach in

Email authentication is not only a need in the digital terrain of today—it’s a must. Since email marketing is becoming more and more important for companies, making sure your messages find their target recipients is absolutely vital. This is where DMARC, DKIM, and SPF find application. These systems cooperate to confirm the validity of your

Imagine sending an important email, only for it to land in spam. Sounds familiar? This is where email warmup services come to the rescue. For a long time, Apollo Email Warmup was the leader in this field. Marketers and businesses relied on it to improve their email deliverability. But recently, Apollo unexpectedly shut down its

Email is still the pillar of marketing plans in the digital era since it provides direct channel of contact between companies and their consumers. But given the emergence of cybersecurity concerns, maintaining the integrity and security of these messages now takes first importance. This is where email authentication comes in handy and is rather important

Imagine devoting hours to create the ideal email campaign only to have it dumped in your receivers’ spam folder. annoying, right? You are not by yourself, though. Unbelievably, twenty percent of valid emails never find their way into the inbox. Still, dear colleagues, worry not! In the email universe, SPF, DKIM, and DMARC constitute a

Have you ever puzzled why unpleasant junk mail slips into your email while some of your crucial communications wind up in the trash folder? The secret is the enigmatic field of email security. Actually, every day there are astonishing 3.4 billion phoney emails exchanged! In phishing efforts alone, that represents about half of the global